Independent GA4 consulting services for ecommerce, B2B and lead-gen: I fix broken tracking, rebuild revenue attribution, and turn GA4 into a system that tells you the truth about what's actually making money — without the agency markup.
Around 90% of the GA4 properties I open are quietly broken in at least one way that costs the business money. How many sound familiar?
Your ad platforms report more conversions than you actually got.
Purchases and leads aren't tied to real CRM revenue — your ROAS is built on sand.
Consent Mode is misconfigured, so you lose data the moment someone clicks the banner.
Old Universal Analytics logic was migrated as-is — the events don't mean anything.
No server-side tracking, so ad blockers and Safari ITP eat 20–40% of your data.
Reports contradict each other, and nobody trusts the dashboard anymore.
If two of these sound familiar, your GA4 isn't a measurement system — it's a dashboard of guesses.
From a one-off GA4 audit to full web analytics consulting — every engagement is scoped, built and validated by the same person.
End-to-end review of data integrity, events, conversions, consent and attribution — with a prioritized action plan, not a 40-page PDF.
A clean GTM container, proper data layer, and conversion tracking mapped to your real business KPIs.
Your own server-side GTM container, Consent Mode v2, and Facebook CAPI — recovering the conversions browsers drop.
Accurate GA4 ecommerce schema — purchases, refunds, revenue and ROAS that reflect reality.
Connect GA4 to KeyCRM, HubSpot or Salesforce and close the loop from ad click to confirmed revenue.
Looker Studio dashboards built for decisions, plus BigQuery export so you own your raw, unsampled data.
Consent Mode v2, GDPR/CCPA and Cookiebot done right — compliant and accurate at the same time.
The person who scopes the audit writes the tags and reads the data back. No hand-off to juniors.
Browser tracking loses reliability every year. Ad blockers, Safari's ITP and stricter privacy rules mean a big share of your events never arrive. Server-side moves collection to a server you control — more accurate data, better consent, conversions your ad platforms can actually optimize on.
Their platforms reported 12,231 purchases. The real number was 8,350. They'd been scaling on conversions that didn't exist.
After rebuilding attribution on CRM-verified revenue, the picture got honest — and the results followed. The lesson isn't "spend more." It's that you can't grow what you can't measure honestly.
Google Partner · since 2016
I'm an independent Google Analytics consultant. Since 2015 — more than 10 years in performance marketing and web analytics consulting — I've built measurement systems for ecommerce, B2B and lead-gen businesses — the kind where the numbers actually match the revenue.
When you hire me, you get me. The same person who scopes your audit writes the GTM tags, builds the server-side container, and reads the data back to you. No sales reps, no junior hand-off, no agency markup.
What you're trying to measure and decide.
I find what's broken and what it's costing you.
Tracking, server-side, attribution and reporting — fixed.
We confirm the data is right and you get dashboards you can act on.
Deep bench, but you pay for overhead and often get handed to a junior. Most web analytics consulting companies hide their pricing.
Agency-level depth without the markup, working with you directly. Best when you want the problem solved properly, once.
Great if you have constant analytics work and a six-figure budget to justify a full-time role.
Because they measure different things in different ways — and usually because something is misconfigured. Reconciling these three sources is one of the most common problems I fix.
Everything on this page: GA4 audit, setup and implementation, server-side tracking, ecommerce and conversion tracking, CRM and offline conversions, dashboards with BigQuery, and consent — scoped to what your business actually needs, not a bundled retainer.
My pricing is public: a GA4 Health Audit is $450–600, setup $1,200–2,500, server-side migration $1,500–3,000, ongoing consulting from $600/mo or $90–120 per hour. Large web analytics consulting companies charge several times that for the same scope.
Not everyone does. If you run paid ads, sell online, or have noticed your platform numbers drifting from reality, it's usually worth it. The self-check and audit tell you honestly whether it'll move the needle for you.
Typically 3–5 business days, depending on the size of your property. You get the report and action plan at the end — not a vague "we'll be in touch."
Yes — KeyCRM, HubSpot, Salesforce and others, including offline conversion import to close the loop to real revenue.
You get senior-level work without the agency overhead: the person who audits your setup is the same one who fixes it. Agencies typically hand implementation to juniors and hide pricing behind a quote.
Yes — all of them, plus custom stacks via Google Tag Manager and server-side tracking.
Directly with me, start to finish — the same person scopes, builds and reports.
Numbers that match reality: conversions reconciled with your CRM, attribution you can plan budgets on, and dashboards your team actually trusts. For one ecommerce client that meant finding that 12,231 reported purchases were really 8,350 — and rebuilding attribution on verified revenue.
Let's find out exactly where your analytics is leaking — and what it's costing you. (An interactive self-check is coming soon.)
Growth systems that drive profit — not just ads. Strategy, tracking, paid media and automation, in one place.
Illia Sandyriev — growth architect. ©2026
